On the afternoon of April 21st, in the form of online joint teaching, the Business School of Hunan University collaborated with the School of Interdisciplinary Sciences and Arts of Vietnam National University, Hanoi to launch an interactive class between China and Vietnam. Assistant Professor Shen Yaxi, engaged in in-depth discussions with students on the application and development of human re...

Recently, ‘Participants of the Fifth International Training Camp for Business Elite (ITCBE)’ from Mongolian Advanced Business Seminar came to the Business School of Hunan University. Mr. Zhou Jian, Deputy Director of International Exchange and Cooperation Office of Hunan University, attended the meeting and delivered a speech.Zhou JianMr. Zhou Jian introduced the basic situation of Hunan Univ...

On April 17th, Business School of Hunan University launched the first online interactive class with Suffolk University Sawyer Business School. Kimberley Ring presented a diversified social media marketing class. She is the lecturer at Marketing Department of Suffolk University, and she is also a founder of Ring Communications, which is a comprehensive marketing consulting firm.Online Interactiv...

On the afternoon of April 16, more than 20 graduate, undergraduate, and international students of HNU Business School paid a visit to the Changsha ENN Gas Co., Ltd. The delegation was led by Cai Yanping, director of the Government and Enterprise Service Center of the school. A nameplate unveiling ceremony was held for the HNU-ENN Industry-education Cooperation Practical Education Base.Business ...

On April 6, Hunan University (HNU) held a summit forum themed "Contributing to Alma Mater and Hunan Province” alongside the inauguration ceremony of the HNU Alumni Entrepreneurs Association. Mr. Li Pengcheng, an EMBA alumnus of Grade 2010, and currently vice chairman of the HNU Alumni Entrepreneurs Association and chairman of Hunan Tongfa Investment Co., Ltd., donated 100 million CNY to HNU to...

Recently, a co-authored paper with Zhang Yiying from HNU Business School as the first author has been published in the internationally prestigious journal Production and Operations Management. The paper is titled "An Empirical Investigation of Manufacturers' Operations Innovations in New Product Development Enabled by E-commerce Platforms." The other co-authors of the paper include Peng Xiaoson...

A paper co-authored by Assistant Professor Shen Yaxi (first author) and Professor Zhang Long (corresponding author) of the Business School of Hunan University has recently been published in the Journal of Business Ethics, an international authoritative journal of management. The paper is titled "Caught in a Dilemma: The Impacts of Dual Organizational Identification on Host Country Nationals in ...

The finals of the China International College Students' Innovation Competition (CICSIC) 2023 were held at Tianjin University recently. It was hosted by the Tianjin Municipal People's Government and 12 government organs including the Ministry of Education. Professor Jiang Yanhui and Associate Professor Zhou Lan from the HNU Business School supervised full-time MPAcc students from the Class of 20...

Recently, a paper titled "Information Sharing and Personalized Pricing in Online Platforms" has been published in the internationally prestigious journal Production and Operations Management.Liu Mengqi, professor and doctoral supervisor of the Department of Management Science of the Business School of Hunan University, is the co-first author of the paper.The other co-authors of the paper are Do...

On February 1, just before the Chinese Lunar New Year, volunteers from the Business School of Hunan University (HNU), who are also members of the Xinxin Public Welfare Promotion Association of Changsha, visited Lijiashan Community, Kaihui Town, Changsha County despite the rain. They distributed rice, edible oil, milk, rice cookers, and other supplies to 10 households in need, encouraging them t...