Faculty & Research
BY Associate Professor
date 10.09.2021

Duan Liu

                                                                                 

[Name] Duan Liu

[Gender] Female

[Title]Associate Professor

[Address] No.11 South of Lushan Road Changsha City

[Phone] 13574855301

[Date of   Birth] April 10,1978

[Nationality] China

[E-mail] perfect_done@163.com

[Professional   Experience Years] 2006-Until   Now

Academic Interests

Corporate FinanceFinancial   strategy and risk management

Eco-Economic

Education   Background

Degree

University

Time

PhD

Hunan   University, Management Science and Engineering

2002.09-2006.07

Master

Hunan   University, Management Science and Engineering

2000.09-2002.07

Bachelor

Hunan   University, Technical Economic

1996.09-2000.07

Working Experiences

Employer

Time

1.   Associate Professor, Business School of Hunan University.

2008-Until   Now

2.   Lecturer, Business School, Hunan University.

2006-2008

Visiting Experiences

University

Time

University   of MassachusettsAmherst

2014.09-2015.09

Projects

Projects Name

Time

Hunan Natural Science   FoundationResearch on the Strategic Effect of Corporate Cash   Holding Policy in Product Market Competition. (Responsible)

2020.1-2023.12

Research on innovative performance accounting   evaluation system from the perspective of high-quality development   (Participate)

2020

Investment Decision-making and Risk Management   of Strategic Introduction -- (Subproject) Optimization and Adjustment of   Corporate Strategy Function Rules and Corporate Strategic Resource Allocation   under the Influence of Industry Environment (Responsible)

2020

Financial Market Efficiency   and Regulatory Theory in the Internet environmentParticipate

2020.01.01-2023.12.31

 

Special Fund Project   Sub-topic of the Marine and Fishery Development in Guangdong Marine and Fishery Bureau of Guangdong):Demonstration and Extension of Fish Cultural Technique in   Ecology of Paddy Field. (Responsible)

2019.01-2021.12

 

Financial Market Efficiency   and Regulatory Theory in the Internet environment (Participate)

2018.01.01-2022.12.31

Water Environment Adjustment of Aquatic Plant Community   and Utilization Technology of Aquatic Plant Resources in Baiyangdian.   (Responsible)

2018.01-2020.12

 

Capital Channel Logic and Price Mechanism of   Technology Innovation Based on Liquidity management and the dynamic path of   public equity (Responsible)

2018.01.01-2020.12.31

 

Provincial   Education Department innovation Platform Open Fund projectFinancial redundancy resources, enterprise   innovation and value promotion of strategic role chain research, Hunan "   Responsible

2017.01-2019.12

 

National   project "China enterprise strategic change and technological innovation   investment path and financing choice" Responsible

2017.09-2020.12

 

6.   Department and bureau level project "Study on economic model of   fish-rice hybrid ecosystem breeding system" Responsible

2017.01-2018.12

Commissioned Development   Project of Chinese Academy of Fishery SciencesOptimization and Adjustmentof Ecological and   Economic Rating of Aquatic Plant Community in Baiyangdian District.   (Responsible)

2017.01-2018.12

 

Natural   Science Foundation of Hunan Province Research on resource Value of Financial   Redundancy in R&D Innovation Channel from strategic PerspectiveResponsible

2016.01-2018.12

 

National   Natural Science Fund projectResearch   on strategic resource value of financial redundancy in enterprise development   and innovation"   Responsible

2015.09-2018.09

 

National Natural Science Fund Youth project "A study on the   competitive effect of company's cash holding policy in explicit investment   smoothing and recessive pricing investment from the perspective of prevention   motivation"Responsible

2013.01-2015.12

 

 

Philosophy and Social   Science Foundation Program of HunanStrategic Investment   Relation and Financing Decision of Internal R & D Protection and External   Technology M&A for Enterprise (Responsible)

2012.1-2014.12

 

Awards and Honors


Awards

Time

The alienation of business path and the venture capital   behind shared office enterprisesWeWork and Zhu bajie》,The 11th "National 100 Excellent Management Cases" Award

2020

2019 Hunan Postgraduate Quality CourseFinancial   management theory and practice

2019

Hong zhidaThe coupling evolution of   venture financing and business model》,The tenth "National   100 Excellent Management Cases" Award

2019

Excellent professional case of Postgraduate in Hunan   Province in 2019,《The coupling evolution of venture financing and   business model

2019

WeWork and Zhu bajieThe enterprise value   varies under different business paths》,2019 National MPAcc   Excellent Teaching Case Award.

2019

M Lighting accounts receivable management approach》,The 9th "National 100 Excellent Management Cases" Award

2018

China Center for Management Studies, Financial   Redundancy, Corporate Product Innovation Strategy and Ownership Structure:   Based on Empirical Data of High-tech Listed Companies

2017

Academic Memberships


Name of the Academic Organization

Time

Committee of Youth Federation in Hunan


Communication Review Expert of Natural Science Foundation   of Hunan


Communication Review Expert of the national natural   science foundation of China


An   important academic journal review expert


Director   of Hunan Technological Economy and Management Modernization Research   Association


Social Service


Name of the Social Organization

Time

Expert member of Hunan Equity Exchange


Yueyang City Construction Investment Group Co., Ltd.,   as the chairman of the assistant, chief expert


Management consultant of Hunan Lianshen   Electromechanical Co., Ltd


International   Conference

Conference Name

Topic of Presentation

Time




Publications

Journal

Article title

Year, Issue, Page

Ecosystem   Services

Valuation   of ecosystem services of rice-fish coculture systems in Ruyuan County, China

2020

Modern   Business

The   influence of financial development on capital structure and financing   constraint of enterprises

2019

Chinese   Journal of Management

The Additional Shares and External Financial Dependence   of Manufacturing List Enterprise Effects on Enterprise Innovation

2019

Chinese   Journal of Management

Financial SlackOwnership Concentration and Product Innovation of   Enterprise

2019

Business   Review

The   influence of customer relationship concentration on cash holdings in   enterprises under different market competition conditions is based on the   empirical evidence of listed companies in China's manufacturing industry

2017

Journal   of Systems & Management

Study   on the influence of financial redundancy on the choice of enterprise   competition strategy -- based on the empirical data of China's manufacturing   industry

2017

2017   Annual Management Conference in China

Financial   redundancy, corporate product innovation strategy and equity structure --   based on the empirical data of high-tech listed companies

2017

Financial   Theory and Practice

Anti-economic   cycles relative to price movements and cash holdings--based on empirical data   from China's manufacturing industry and sector segments

2016.4

China   Management Science

Study   on the competitive effect of cash holding in the market pricing of enterprise   products from the perspective of economic cycle fluctuation

2015,   23 (9): 9-18

China   Management Science

The   smoothing effect of cash holdings in enterprise investment expenditure--a   perspective based on financing constraints

2015,   23 (1): 10-16

Journal   of Systems Management

Cash   holdings, research and development investment smoothing and product market   competition performance--based on China's high-tech industry listed   companies’ empirical evidence

2015,   24 (5): 717-726

Journal   of Management Engineering

The   smoothing effect of cash-holding investment and its impact on competition   performance of product market.

2015,   29 (3): 207-215

China   Management Science

Strategic   adjustment measure and its effect on performance from the perspective of   resource allocation

2014,   22 (11): 19-26

Systems   engineering

A   comparative analysis of the smoothing effect of cash holdings on investment   under different competitive characteristics

2014,   32 (6): 8-17

International   Journal of Applied Mathematics and Statistics

Financial   strategic consistence and firm performance: The quantitative analysis of the   strategy

2013,51(24):419-427

 

Journal   of Business Research

Consumer   insecurity and preference for nostalgic products: Evidence from China

2013,66(12):2406-2411

Systems   Engineering

A   comparative analysis of the smoothing effect of cash holdings on   investment--a perspective based on risk management of investment funds

2013,   31 (10): 1-9

Monograph and Textbook

Publisher

Name

Time