Faculty & Research
BY Associate Professor
date 10.06.2021

Wei Wan

[Name] Wei Wan

[Gender] Female

[Title] Associate Professor

[Address] No.11 South of Lushan Road Changsha City

[Phone] 13308418765

[Date of Birth] May 9,1972

[Nationality] China

[E-mail] wanwei@hnu.edu.cn

[Professional Experience Years] 18

Academic Interests

Technical Innovation Management, Consumer behavior

Education Background

Degree

University

Time

PhD

Hunan University

2013

MA

Ningnan College of Zhongshan University with MIT ( Sloan business school)

July,2003

BA

Hunan University, Electronic Engineering

July,1994

Working Experiences

Institution

Time

Business School of Hunan University

2003 till now

Hunan Provincial Pharmaceutical &Medicine IMP&EXP Corp

1994.9-2001.1

Visiting Experiences

University

Time

Business School of Victoria University

2011.9-2012.1

Projects

Projects Name

Time

Provincial Project “Research on the collaborative development of MOOC teachers and students from the perspective of information technology empowerment” [P]

2019

National Project “Research on the influence of anthropomorphic expression strategy on immoral consumption behavior in sharing economy” [P]

2018

Provincial project "Research on MBA international talent cultivation model based on industry and education integration in service 'One Belt And One Road' construction"

2017

The investigation and case study of enterprises in Hunan Province.

2016-2017

Ministry of Education Humanities and Social Sciences research Youth Project "A study on the spillover effect of multinational brands in the process of merger and acquisition: From the perspective of rationality theory"

2014-2016

Research on consumers ' buying behavior under the condition of insecurity


National Natural Science Fund project “Partner selection and consumer support in the International Marketing Alliance: A perspective of rationality theory"


Technical project in charge of department “The rationality spillover effect in international Marketing Alliance: Partner selection and market support"


National Natural Science Fund project “The multilateral loyalty model and its driving mechanism of the joint Loyalty program: the integration of value creation and value acquisition"


The construction of transnational Innovation Network and the countermeasures of improving the independent innovation ability of high-tech industry


Awards and Honors

Awards

Time

2017 HNU National and Provincial Innovative Experiment Program-National Level  

2018

The First Prize of 2017 SIT Project Award on How to Break the Ice in Rural E-commerce——Field Investigation of Factors Influencing the Development of Rural E-commerce – National Level

2017

2016 Teaching Reform Research Project of the Colleges and Universities of Hunan Province -Provincial Level

2016

2016 Informatization of Teaching Appliance and Project Construction of the Colleges and Universities of Hunan Province -Provincial Level -Provincial Level

2016

The first prize of Classroom teaching competition for college teachers in Hunan Province

2015

Academic Memberships

Name of Academic Organization and Position

Time



Social Service

Name of the Social Organization

 

Time



International Conference Presentation

Conference Name

Topic of Presentation

Time




Publications

Journal

Article title

Year, Issue, Page

Science of Science and Management of S.& T

Research on the relationship between the degree of international and the M-type curve of enterprise performance

2016(4)25-33

Systems Engineering

The influence of unbalanced evolution of innovation network structure on technological innovation

2014(8):110-116

Guangming Daily

Standardization Strategy system of high-tech industry and international competitiveness of industry

2013.7

Journal of Hunan University (Natural Sciences)

The faction evolution in innovation Network and its influence on technological innovation performance,

2013(11)

Monograph and Textbook

Publisher

Name

Time

World Publishing

Internationalization of industrial innovation Network and technological innovation from the perspective of knowledge flow

2014.12

China Remin University Press

A collection of university students ' pioneering cases

2013.8